It all adds up to Branding Iron.

Burgers are a clear modern menu powerhouse, with consistent double-digit growth, appeal across demographics, healthy margins and endless customization offerings. With Branding Iron’s eight decades of excellent burgers and the widest product assortment, make us your preferred burger partner and let your menu sizzle.

When it comes to burgers, numbers don’t lie.*

*2025 Datassential

71%

smash burger
1-year growth

561%

smash burger
4-year growth

23.6%

total food sales
come from
burgers

4.6

different burgers
offered on the
average menu

39%

growth of
burger sales in
the past year

Branding Iron Thick N Juicy Burgers come in a wide variety of options for any menu application—and widespread satisfaction.

4 TNJ Smashed options
32 Thick N Juicy options
100% Flavor & Performance!

Go further with two of our flagship burgers.

Thick N Juicy Burgers and TNJ Smashed Burgers are two options from our portfolio that help you move fast and stay competitive.

Thick N Juicy Burgers

As a leading player in this category, we use next-level technology to create a portfolio of patties that work hard to withstand the journey to the table. The category meets four key performance markers that will deliver on our promise: Operator-Friendly, Greater Hold Times, Delivers Fresh, Juicier Longer.

TNJ Smashed Burgers

Our Thick N Juicy legacy continues with the new TNJ Smashed Burger! Pre-formed and perfectly seasoned, these patties go straight from freezer to flat top – no thawing, no waste. Quick cook times keep kitchens moving and ticket times low. Consistent quality, size and flavor help reduce labor and cut costly inconsistencies. The trending smashed format boosts upselling and menu profitability, and the 10-lb IQF case fits any kitchen.

Explore our full product line.

Inspire Menu Innovation.

See Strength in Numbers in action.

Strength in Numbers Anthem

Jalapeño Jack Burger

Loaded Pizza Burger

Sizzlin’ Ranchero Burger

Smoky Pimento Burger

Learn more about our
Strength in Numbers.

For more information on Branding Iron burgers, including market insights,
trending recipes and samples, contact your Branding Iron sales rep or broker.